Founded in 2003, the Milner Butcher Media Group is a full service media agency specializing in the planning, negotiation, and implementation of integrated media campaigns that are designed to successfully engage consumers in today’s ever-changing media landscape.
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MBMG was hired by casual dining chain El Pollo Loco in 2011, challenged by three years of declining sales and a limited budget. How did MBMG help turn around this decline?
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Helping to build the world’s largest fan to fan ticket marketplace.
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MBMG and The General have been working together since 2003. As this direct marketer has grown over the years, the media strategy has evolved with the expansion of the business and continues to be optimized for highest performing lead generation.
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Choose your pen wisely. It just might help you land your dream job. MBMG, in partnership with TRIS3CT, was tasked to launch uni-ball into 2013 with a bang.
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Facebook Tells All

Facebook is now giving marketers correlation data to see ad exposure in relation to foot traffic near store locations. This feature will allow marketers to check the validity of their advertisement beyond likes and shares. Read the full AdAge article, “Facebook to Tell Brands More About Who’s Near Their Stores, Tailor Ads to Them“ 

November 5, 2015

Mobile Ad Blocking: Begining of the End?

Source:  VentureBeat “The Writing is On the Wall for the Ad Supported Web”

For years the long debated topic continues — will consumers opt for blocking ads, even at the expense of subsidizing content themselves.  With the increased precision of targeting perhaps the solution lies in simply providing better, more relevant ads…?



September 22, 2015

5 Reasons for Targeting U.S. Hispanics On Mobile

Based on a recent MediaPost article, Hispanics are 18% more likely to go online with their mobile device than a desktop computer.  This spans across age groups and income levels.  “Today, U.S. Hispanics can not only stay in touch with family and friends outside of the United States, but they also have access to a world of information, entertainment and productivity tools at a price that they can afford.”

September 15, 2015

The media business has seen its share of changes over the years.  It is no longer simply about tough negotiation on rates. We approach media with an anthropological view to understand consumer behavior and maintain a holistic focus on delivering maximum business value for our clients.  In today’s media ecosystem where a brand’s communication travels from the broadest to most acute touchpoints, MBMG is defining the role of the new media agency.


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